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Tag Archives: Brand marketing
Your daily dose of drama
How can the announcement of a local Belgian TV channel lead to a YouTube video with over 33 million views in only one month time? Hitting over 1 million views would already be a huge success for any company advertising … Continue reading
Posted in Marketing, World News
Tagged Advertising, belgium, Brand marketing, Push to add drama, Telenet, TNT, Viral, YouTube
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Marketing Slogans Guinness Irish Stout
Ever had a Guinness Irish Stout? Also familiar with their nice slogans? Good things come to those who wait. I present you even more of their nice slogans after the break! Tweet
Posted in Marketing
Tagged Ads, Advertisement, Advertising, Arthur Guinness, beer, Brand, Brand marketing, branding, brewery, dry stout, Good things come to those who wait, Guinness, Guinness Irish Stout, Guinness is good for you, Guinnless isn't good for you., logo, logos, Lovely day for a Guinness, Marketer, marketing, My goodness my Guinness, Slogan, Slogans, There's nothing like a Guinness
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Coca Cola fun fact
Did you know that the Coca Cola Company was worth an estimated 113 billion dollars in 2002? And how much of that worth would be found in net tangible assets (like fabrics, vans, the bottles, …) you think? Tweet
Posted in Marketing
Tagged Assets, Billion dollars, Brand, Brand marketing, Coca Cola, Fun Fact, Goodwill, Intangibles, marketing, Tangibles, The Coca Cola Company, Worth
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The logo of Coca Cola versus the logo of Pepsi [Blog Reboot]
Ok, so it has been a while since I’ve blogged recently. But starting today I’m back with my first real post of 2011. About Coca Cola and Pepsi. Some while ago I had to give a presentation about the brand … Continue reading
Posted in Marketing, World View
Tagged brand elements, Brand marketing, Coca Cola, Coca Cola versus Pepsi, Coke, confusing, consistent, differences, logo, logo evolution, marketing, Pepsi, Pepsi Co, strategy
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