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Monthly Archives: April 2011
Quote of the day
The act of marketing is to focus on one benefit of a new product and to make it understandable and appealing. Tweet
Dilbert’s Marketing Wisdom
comic by Scott Adams
If you don’t get Marketing…
Someone put my attention on the comic underneath today. Seems like someone doesn’t understand marketing at all. But I hope you do.
T-Shirt of Firefox 4: For & by fans
Many companies always wonder how to engage their customers / users while others just have endless inspiration. Just out on twitter is this new T-Shirt created by fans, dedicated to the launch of the new Mozilla Firefox 4. This was … Continue reading
Bing becoming a serious competitor to Google?
What do you do when you don’t know something? That’s right, you Google it! Google has become almost synonymous for a “search engine”. Yahoo! was the only real competitor Google had for a long time. But a few years ago … Continue reading
Posted in Marketing
Tagged Bing, buy, China, Competitor, Dominant player, Europe, Experian Hitwise, Google, Greenlight, Market, Market leader, Market share, Russia, Sceptical, search engine, Success rates, US, Worldwide, Yahoo!
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Strange ad on Facebook
On my dutch Facebook account I just recently saw a strange advertisement about motorcycles. It’s an ad of the website 2dehands.be, where you can buy used items. For the not dutch speaking, the ad says: “Want to buy a new … Continue reading
Posted in Marketing
Tagged 2dehands.be, Ad, Advertisement, Error, Facebook, Motorcycle, scary, Used items
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Top reasons to unlike brands on Facebook
These days each big (and small) brand gets it’s own Facebook page. Quite some people “like” these pages and show it by clicking the like button on that page. But a lot of the likes will be removed after some … Continue reading
Posted in Marketing
Tagged CoTweet, ExactTarget, Facebook, Facebook page, Like, Like button, Reasons users unlike brands on facebook, survey
2 Comments
Best viral ads – Part 1
Last wednesday, the American marketingmagazine Advertising Age awarded the best viral (video) ads with a “Viral Video Award“. These awards are only given to the most outstanding video advertisements, in different categories. Number 10 – Best Superbowl 2011 campaign One … Continue reading
Posted in Marketing
Tagged Ads, Advertisement, Advertising Age, American, Best Superbowl 2011 campaign, boring car, gangster rap, hip vehicle, innovative, interactive, marketingmagazine, Saatchi & Saatchi, Star Wars, storylines, Superbowl, Tipp-Ex, Viral, Viral Video Award, Volkswagen, VW
2 Comments
Update: Sony versus Anonymous
I blogged about “Sony versus Anonymous” earlier today but I have an interesting update to share. Just now Anonymous released a video on youtube telling why they are targetting Sony and what their purpose is. You can watch it when … Continue reading
Posted in Consoles, Entertainment, Marketing
Tagged Anonymous, Brand, Brand image, Geohot, Playstation, Playstation network, PS3, PSN, Sony, Sony versus Anonymous, YouTube
1 Comment